Game Analytics Blog
Firebase, BigQuery & Retention Insights for Indie Game Studios
Technical tutorials, BigQuery SQL examples, retention benchmarks, and practical guides to help you build better game analytics dashboards. Written by and for mobile game developers.
The Proactive Revolution: How AI-Driven Models are Reshaping Mobile Game Analytics
A new generation of game analytics platforms is introducing AI-driven player lifecycle automation, enabling proactive monitoring, personalized engagement, and targeted interventions for mobile game developers, a capability previously missing in the industry.
Beyond the Code: Why Ethical Cloud Use is Critical for Mobile Game Developers
Recent allegations concerning the unethical use of Azure resources at Microsoft Israel underscore the critical importance of ethical leadership in cloud computing for mobile game developers.
Navigating the Tides: MercurySteam Layoffs & The Role of Analytics in Game Development Stability
Recent layoffs at Metroid Dread developer MercurySteam highlight the game industry's cyclical nature. This article explores how mobile game developers can leverage analytics for better resource allocation, talent retention, and sustainable growth amidst production cycles.
Unlocking Engagement: A Deep Dive into the Thriving World of iOS Card Battler Games
Explore the strategic depth and analytics behind the success of iOS card battler games, from CCGs and TCGs to deck-builders. Learn how developers leverage data to optimize engagement, monetization, and game balance in this thriving mobile genre.
Strategic Rewards: Understanding Bingo Blitz Free Credits and Daily Links for Player Retention (May 2026)
Explore how Bingo Blitz free credits and daily links serve as powerful tools for mobile game developers to drive player engagement, enhance retention, and optimize monetization strategies.
The Echo Chamber: How Fictional AI Narratives Shape Real Models and Impact Mobile Game Development
Anthropic reveals how fictional portrayals of 'evil' AI can influence real AI models like Claude. This has profound implications for mobile game developers, highlighting the need for ethical AI design and robust game analytics.
Beyond Profit: How Cost-Focused Analytics Revolutionize Mobile Game Development and ROI
Discover how embracing cost-focused analytics goes beyond traditional profit metrics, revolutionizing mobile game development by optimizing spending, enhancing ROI, and improving player experience through data-driven insights.
The Blueprint for Sustained DAU & MAU Growth in Mobile Games
Discover actionable strategies to boost your mobile game's Daily Active Users (DAU) and Monthly Active Users (MAU), ensuring long-term player engagement and success.
Mastering In-App Purchases: A Developer's Guide to Mobile Game Monetization
Discover how to master In-App Purchases (IAPs) for mobile game success, covering types, strategic implementation, and the vital role of game analytics in optimizing your monetization strategy.